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Title
Text copied to clipboard!Channel Development Manager
Description
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We are looking for a Channel Development Manager to lead the strategic growth and optimization of our sales channels. This role is critical in identifying, developing, and managing partnerships that drive revenue and expand market reach. The ideal candidate will have a strong background in sales, business development, and partner management, with a proven ability to build and maintain long-term relationships with channel partners.
As a Channel Development Manager, you will be responsible for creating and executing channel strategies that align with the company’s overall business objectives. You will work closely with internal teams such as sales, marketing, product, and customer success to ensure that channel partners are equipped with the tools, training, and support they need to succeed. You will also analyze market trends and partner performance to continuously improve channel effectiveness.
Key responsibilities include identifying potential channel partners, negotiating partnership agreements, onboarding new partners, and managing ongoing relationships. You will also be expected to develop joint business plans, set performance targets, and monitor results to ensure mutual success. The role requires excellent communication, analytical, and project management skills, as well as the ability to work cross-functionally in a fast-paced environment.
This position offers an exciting opportunity to play a pivotal role in the company’s growth strategy. If you are a strategic thinker with a passion for building partnerships and driving results, we encourage you to apply.
Responsibilities
Text copied to clipboard!- Develop and implement channel partner strategies.
- Identify and recruit new channel partners.
- Manage relationships with existing partners.
- Create joint business plans and set performance goals.
- Provide training and support to channel partners.
- Monitor and analyze partner performance metrics.
- Collaborate with internal teams to align channel initiatives.
- Negotiate and manage partner agreements.
- Ensure partners are aligned with brand and product messaging.
- Attend industry events to build partner networks.
Requirements
Text copied to clipboard!- Bachelor’s degree in Business, Marketing, or related field.
- 5+ years of experience in channel development or partner management.
- Strong understanding of sales and marketing principles.
- Excellent communication and interpersonal skills.
- Proven ability to build and maintain strategic partnerships.
- Strong analytical and problem-solving abilities.
- Experience with CRM and partner management tools.
- Ability to work independently and as part of a team.
- Project management experience is a plus.
- Willingness to travel as needed.
Potential interview questions
Text copied to clipboard!- What experience do you have in channel development?
- Can you describe a successful partnership you managed?
- How do you evaluate the performance of a channel partner?
- What strategies do you use to recruit new partners?
- How do you handle conflicts with partners?
- What tools or platforms have you used for partner management?
- How do you align partner goals with company objectives?
- Describe a time you improved a channel’s performance.
- What industries have you worked in previously?
- Are you comfortable with frequent travel?
